Monday, September 17, 2012

The Deification of RGIII: "I mean, that's a storybook, man."


When I think about Robert Griffin III (read about him in this SBPDL Classic: Black Men Can't Throw), the no. 2 pick in the 2012 NFL Draft, the words Joe Biden used to describe Barack Obama comes directly to mind:
"I mean, you got the first mainstream African-American who is articulate and bright and clean and a nice-looking guy," Biden said. "I mean, that's a storybook, man."
RGIII: A New Black Quarterback Hope
Okay, so Robert Griffin III is the second "mainstream African-American who is articulate and bright and clean and a nice-looking guy."

Griffin (known as RGIII) won the 2012 Heisman Trophy largely due to an aggressive campaign waged by ESPN in promoting the “next Black hope” at the quarterback position. Like Obama, he appears to be a nice, articulate, bright, clean (though he should probably cut the “thug”-like dreads), nice-looking guy” that the primarily white NFL fan-base can cheer on.

At the very least, he won’t get caught raising and fighting pit bulls like Michael Vick.

Somewhere, Rush Limbaugh (with his dead-on criticism of the NFL, Donovan McNabb, and the media’s desire to find a Black quarterback worth praising) is smiling, with the deification of RGIII reaching levels that perfectly validate his deft analysis of the white-guilt a-thon over Black quarterbacks:
The battle between No. 1 draft pick Andrew Luck and the guy who was selected right behind him, Robert Griffin III, hits the field today as the Indianapolis Colts play the Washington Redskins.

But how do the two shape up off the field?

As anyone who has been watching sports TV can tell, RG3 is everywhere. Luck? Not so much.

RG3 struck a nontraditional deal with Castrol Motor Oil for the NFL draft and already had a deal to be on the cover of Electronic Arts' "NCAA Football 13."

The Redskins quarterback's most visible endorsement is Subway, thanks to his presence in the company's nonstop ads. RG3's deal is probably as good for him as it is for the company, as there are now more Subways than any other restaurants in the country (yes, more than McDonald's).

His biggest deal is his contract with adidas, whose strategy is to sign select game-changers because it clearly isn't in the same business as Nike, which seems to collect players.

RG3 marketing guy Mark Heligman is mum on the actual terms, but sources tell me that the last time adidas struck a rookie deal as large as this one it was with Reggie Bush. Adidas is surely hoping things are different this time around.

One thing adidas has going for it is that when you think RG3, you think socks (he famously wore Superman socks with capes on them to the Heisman ceremony). Although not a huge business, the performance sock category is growing.

RG3 also has a deal with Gatorade. It originally was supposed to be a one-off deal, but I'm told the people at Gatorade were so impressed with him that they signed him to something larger, which allowed the PepsiCo brand to roll out a new TV spot a couple of weeks ago. Some in the industry were caught off guard because Gatorade already has Cam Newton on its endorsement roster.

RG3 also signed a deal with EvoShield, a body armor company. As this niche has grown, companies like EvoShield and its competitor, Unequal, have gone after mobile quarterbacks in RG3 and Michael Vick (Unequal). The growing market allows for these marketable QBs to take deals in exchange for a piece of the company. Of course, the guys have to wear the gear for it to mean anything. Unequal said Vick wasn't wearing its gear when he got bruised last week.

RG3's last endorsement signed was with Nissan, which already started using him in magazine ads associated with its Heisman winners campaign.

Overall, marketers have been extremely impressed with Griffin's poise in satellite interviews (he's great at remembering brand message points) and in commercial shoots. That's why he has earned more than any other rookie in NFL history before throwing his first regular-season pass.

Thus far, Griffin is 1-1 as a starter for the Washington Redskins. Based on the investment corporations have made in RG3, it should be obvious that a combination of Joe Biden’s accurate description of Barack Obama (finally, a clean Black guy!) and Rush Limbaugh’s even more accurate description of the Black quarterbacks ("Sorry to say this, I don't think he's been that good from the get-go," Limbaugh said. "I think what we've had here is a little social concern in the NFL. The media has been very desirous that a black quarterback do well. There is a little hope invested in McNabb, and he got a lot of credit for the performance of this team that he didn't deserve. The defense carried this team.") is transpiring.

To quote Biden, the RG3 story is truly:"I mean, that's a storybook, man."


20 comments:

Anonymous said...

Okay, so Robert Griffin III is the second "mainstream African-American who is articulate and bright and clean and a nice-looking guy."

That's not what i see.

james wilson said...

I don't follow football anymore, but I'll say this for RG111. That handle tells me that he must not only know who is daddy is, but his grand daddy. Pretty impressive in the NFL. And, at 22, already more corporate than Tiger Woods and A-rod. Now we'll see how he responds to concussion syndrome.

Willfred Tiberius Ferguson said...

Off topic, but... http://hillbuzz.org/breaking-news-two-sources-in-chicago-diplomatic-circles-identify-ambassador-chris-stevens-as-gay-meaning-state-department-sent-gay-man-to-be-ambassador-to-libya-64291

This one's for you Zen!

I normally just laugh at muslims since they are slaves to their d-g and get easily riled up by their CIA/MI5/Mossad operative imams or the local thugs. But this one tops the cake, similar to the woman who was raped in saudi land ALONG with her ex boyfriend, and then sentenced to 90 lashes. muslims are truly f*cked up, more than those Christian snake handlers.

These muslims are so anti-gay, yet they go and gangrape a dude? WTF?

Is there a word for "social disease" in arabic? Where's the Prophet (sbuh) on that one?

sbuh: shit be upon him

I'm all white! how about you? said...

it won't be long before BRA gets to this spook. they will blackin his ass right up. they can't have a black QB sounding and acting white. we will see how this plays out with the suburbs and how many young white kids(their mothers too)wear his jersey#! but the ultimate judge will be if any of those nigger's turned inside out the kardashian girls stand in line to have his obama-colored baby! i wonder if the man(their father) who took blood money from o.j.(killed two white people) is spinning in his grave as he watches his daughters date, suck, and fuck as many coons allowed by california law! and when the society that these white LIBTARDS created falls into the wild west again what will be the excuse or how will us real american whites catch the blame!!! also good people that i'd like to buy a drink(you the everyday readers @ SBPDL) do you know that in the white guilt/privilege capital of america-(minnisota) that at the airport they have MUSLIM FOOT CLEANING STATIONS! segregation now and forever!!! before it's to late. godspeed whites!!!

City resident said...

One more muscle-head black who throws a ball around. They're always touted as being "clean" and all that until much later when untidy things start to come out. OJ was considered a wonderful, white-friendly athlete until later events showed him to be quite the opposite. Every black athlete gets a lot of fawning praise and is declared 'the greatest ever' in their field by stupid blabbering commentators and idiot sports announcers. It's just a game. There's nothing wrong with sports entertainment and having a good time but it shouldn't be promoted into becoming a religion.

Anonymous said...

There is an article by someone, (need source) about how blacks can imitate Whites as to what Whites want. In other words blacks can do a con job by imitating White's speech patterns, attitudes, talking like Whites talk etc. It's all a con job.

As PK mentioned the trophy award was primarily due to ESPN's campaign for this black and we all know who owns ESPN.

Anonymous said...

What can he do that Jamarcus Russell could not?

Puggg said...

Sam Bradford outplayed the Next Great Black Hope on Sunday, and to add "insult" to "injury" to the BRA caste system, a white WR, Danny Amendola, was Bradford's prime target.

Anonymous said...

What I find interesting was the Redskins third overall pick. Quarterback Kirk Cousins from Michigan St. RG3 is the marketing bait while they probably already know Cousins will be the future. As far as the Heisman and the NFL is concerned it's become just another AA program. Everyone with half a brain knew Luck deserved the Heisman. His only problem was he is white, smart and therefore not desirable to BRA narrative.

PDK said...

This NFL off season, 34 NFL players got in trouble with the law. Out of the 34, 1 was white, 1 was Pacific islander and 32 were black.
62% of the NFL is black, 34% is white. These numbers put things in a perspective, don`t they.

Bogolyubski said...

The solution is simple. Stop watching it. Nobody is holding a gun to your head making you watch groid-ball on the TV. It's nothing but more groid-worship promoted by the usual suspects. Watching this crap is just digging your own grave. Purchase firearms and learn to shoot to kill with the time and money you save.

Full Auto said...

What entertainers make in this country is absurd and that is ultimately all this African is, a sickeningly highly paid entertainer. Talk about misplaced priorities.

Anonymous said...

i know we need to be aware of these things but i continually shake my head at whites who slavishly follow these things. if sports were white-based (ie. they contained elements of character, heroism, etc) i'd be following them myself, but BRA sports just looks like gloried bum fights to me...it just seems so irrelevant...

Phalluster said...

For a truly nauseating experience, look up his marriage proposal to his white sweetheart. He "surprised" her by inviting her to the football team's practice facility, and taking a knee in front of her and her extended family, who he had invited to watch. Imagine witnessing the swan song of your genetic imprint being wiped from the earth as your daughter bursts into tears of happiness and embraces a big negro buck.

So CAL Snowman said...

If Tim Tebow has a deep thought, is it a Christian Ponder?

So CAL Snowman said...

Bogolyubski said...

"The solution is simple. Stop watching it. Nobody is holding a gun to your head making you watch groid-ball on the TV. It's nothing but more groid-worship promoted by the usual suspects. Watching this crap is just digging your own grave. Purchase firearms and learn to shoot to kill with the time and money you save."

I make an absolute killing betting on the NFL. It's soooo easy to do if you have the faintest grasp of statistics and hedging. Vegas is slow to recognize trends for some reason, so you can always find a hot team with a great money line. Or you can go and make futures bets before the start of the season, like taking the Eagles or Ravens at 14 to 1! to win the Superbowl.

Speaking of RG3 I picked up a nice little wad of cash taking the Rams at +3 this week. Special thanks to Redskins receiver Josh Morgan for chimping out at the end of the game and drawing a 15 yard personal foul, turning a 47 yard tying field goal attempt into a 62 yard impossibility. The NFL is worth billions, i'm just getting my cut.

Anonymous said...

"It just seems so irrelevant" It is...and will be so even more soon. I want to witness the big reset.We gonsta have some fun.

Van said...

"Imagine witnessing the swan song of your genetic imprint being wiped from the earth as your daughter bursts into tears of happiness and embraces a big negro buck."

Giving her away at the wedding would be a lot closer to being literal. As in, I would walk her down the aisle, hand her off, and walk out.

nameispointless said...

Suuure, he's bright and articulate, so say his handlers and the PC folks under pressure to find a black QB.
No thanks to football, basketball, any sport with bling wearing, dredd lock hairdo'd, mambo lipped, simian looking contestants chasing each other or a ball around. Women's tennis is ruined now that the apish grunting, roided up, linebacker William sisters are front and center.
About this thug in disguise looking guy? If any daughter of mine walked through the door with him as her intended, I'd hail a taxi for the GG Bridge and jump.
What ya wanna bet he doesn't know who his daddy be?

Robert H said...

Blah, blah, blah. Funny, another great black hope for the qb position. The just don't have what it takes. The only reason their at the position at all is for running. They lack the other requirements.