Showing posts with label 365 black. Show all posts
Showing posts with label 365 black. Show all posts

Monday, October 17, 2011

So You Don't Want Fries? Spare the Rod, Spoil the Child at 365Black McDonald's

Podcast 3 goes up tomorrow. Working on editing it for sound quality. Check back to SBPDL regularly this week, as a flurry of posts (some on football that many won't read, plus a big article on Oprah's failing network and the Whiteout of television in 2011 with shows like Pan Am copying AMC's recipe for success) will be coming. Also, we'll cover the economic lessons that Henry Hazlitt and Adam Smith forgot to mention.

So that's how Tiger Woods felt...
It wasn't that long ago that a brazen shooting in broad daylight outside of a Brooklyn McDonald's offered the latest example of 365Black behavior to marvel at; and by marveling, we mean being able to mutter almost inaudibly, "thank God for Chick-fil-A."

Now, another McDonald's in New York City (this time Manhattan) provides 31-year-old cashier Rayon McIntosh with the opportunity to earn his 15 minutes of 365Black fame:
A McDonald's cashier is caught on a horrific cell phone video using a metal rod to brutally beat two female customers who'd jumped the counter of his West 4th Street restaurant early Thursday during a fight over their order.

The cashier, who police said had previously served a decade for manslaughter, beat the women so badly that one suffered a fractured skull and broken arm in the shocking attack, which was captured on a customer's cell phone and then posted to YouTube.

Police have charged the cashier, identified as Rayon McIntosh, 31, with felony assault charges, along with criminal possession of a weapon. Both women were charged with menacing, trespass and disorderly conduct. He is being held at the Manhattan Detention Complex on $40,000 bail, according to the Department of Correction website.

The drama began about 12:30 a.m. Thursday when the two customers — Denise Darbeau, 24, of Queens, and her pal, Rachel Edwards, 24, of Brooklyn — entered the popular fast food spot and began giving McIntosh a hard time, police sources said.

In the video, Darbeau, 24, of Queens, is clearly heard cursing at McIntosh after the cashier told her he had to scan a $50 bill to make sure it was authentic before he would give them their food.
That's when all hell breaks loose.

An agitated Darbeau is seen slapping McIntosh across the face, prompting him to lunge forward and shove the two women.

Darbeau leaps onto the counter and clears the other side while Edwards retreats to the other end of the restaurant, according to the video.

Suddenly, McIntosh reappears on the video, brandishing a metal rod, which he slams onto Darbeau's head.

McDonald's is good for providing at least three or four examples of Blacks Behaving Badly (BBB) in any given month, more video proof that avoiding the Black Undertow and fast food restaurants that pander to Black people is not only good for your waistline, but good for avoiding being bludgeoned with a metal rod or shot by a customer irate over the McRib being dropped from the menu.

Corporate America offers a wonderful barometer of how politics are being played in America and which group is being favored; judging by McDonald's continued use of 365Black marketing efforts, Black-Run America (BRA) still holds sway.

But it is videos like that of Mr. McIntosh and his metal rod of doom that continue to be E-mailed and viewed online which serve to further erode the power of words like "racist," because once again, the stereotypes of Black people are confirmed by their actions. In this case, a Black dude who just spent 10 years in prison for manslaughter violently attacks a Black person who had the inability to refrain from chastising him.

Hilariously, a white woman - an obvious Disingenuous White Liberal (DWL) - can be heard yelling "stop it," incessantly as Mr. McIntosh continually lays into his victim with a metal rod. It is that same DWL who will complain incessantly when news stories online showcase Black people behaving in an unflattering light and comments come pouring in from anonymous (and increasingly via Facebook) of people noticing that it is indeed Black people behaving badly.

DWLs will write the equivalent of the white woman's "stop it" when confronted with a barrage of comments from Those Who Can See and dare point out that the socially unacceptable behavior is courtesy of Black people. Again.

Just check out this story of two Black criminals intimidating a fat, out of shape DWL, procuring his iPad in the process to see a typical DWL whining over the comment section being hijacked by Those Who Can See.

You have to ask yourself: how will Black people top the latest two incidents of 365Black behavior at McDonald's? We've seen a shooting - in broad daylight mind you - and a iron rod incident that would induce jealousy in even Elin Nordegren.

365Black at McDonald's. Has there ever been a more fitting marketing slogan for a company?





Saturday, July 10, 2010

#41. Chick-fil-A



Fast food represents the ultimate Black feast. Cheap, quick and with the option of utilizing the drive-thru window to procure the meal, fast food restaurants have been the source of Black people’s growing waistline throughout America and simultaneously, give those paying attention a glimpse into the future.

We have discussed the 365 Black marketing-tactic employed by McDonald’s before, a celebration of the fusion of Black culture with the Golden Arch and believe that no business entity better reflects the Black community then McDonald’s. It is a perfect marriage, tailor-made to be mutual beneficial to one another.

Now, our friends at Bloomberg Businessweek have published a story confirming how the culinary tastes of Black people have set the trends for the rest of America:

The music industry has long sold black culture to white Americans. Now McDonald's (MCD) is doing much the same. It's taking cues from African Americans, Hispanics, and Asians to develop menus and advertising in the hopes of encouraging middle-class Caucasians to buy smoothies and snack wraps as avidly as they consume hip-hop and rock 'n' roll.

"The ethnic consumer tends to set trends," says Neil Golden, McDonald's U.S. chief marketing officer. "So they help set the tone for how we enter the marketplace." Golden says preferences gleaned from minority consumers shape McDonald's menu and ad choices, which are then marketed to all customers.

The fast-food giant's strategy is a departure from the way companies typically market to American households. Usually, a company works with an agency to develop advertising aimed at the general market, then turns to boutique multicultural agencies to create versions tailored to blacks, Hispanics, or Asians. McDonald's still creates ads specially tailored to minority groups, as it has for over 30 years, but minorities exert an increasingly influential role in its mainstream advertising as well. The company thinks they provide early exposure to new trends.

"Most companies think they can box in Latinos, box in African-Americans, and then run the general market ad," says Steve Stoute, chief executive of Translation, which advises brands, including McDonald's, on how to reach young adults. "McDonald's will take an ad that could be primarily geared toward African-Americans and put a general market advertising dollar behind it."

The move reflects a demographic shift under way in the U.S. as a whole. As whites head toward minority status by mid-century, according to Census Bureau projections, Hispanics, Asians, and black populations are growing faster. California and Texas, the two largest states, are already "majority minority," meaning white non-Hispanics make up less than 50 percent of the population.

Yes, the future of America is a wonderful tableau of races from various continents and fast food restaurants do present a wonderful picture of what the glorious future of harmony will most likely become.

Chicken Hut, a restaurant that caters to Black people in Tulsa, could learn a thing or two about marketing from McDonald’s as it attempts to shed the unfortunate image of being an establishment that caters to patrons unconcerned about a dying individual whose last breaths were spent impeding patrons from ordering fresh chicken.

Hysteria is known to follow fast food restaurants that fail to stock high-caloric food at a rate that outpaces demand, as Popeyes and Kentucky Fried Chicken have found.

No, the article in Bloomberg Businessweek is correct as the palates of Black people (and that growing minority that Black people will soon compete against) dictate the dining choices of white people. The fact that America is in the onset of a depression and that McDonald’s offers drastically reduced food prices that make dining there convenient to even the most health-conscious individual has nothing to do with McDonald’s improving bottom-line.

Perhaps in the glorious future we move ever closer to by the second, McDonald’s will merge with every restaurant, thereby wining the franchise war that the movie Demolition Man gave erroneously to Taco Bell.

Regardless, the future that fast food restaurant’s so assiduously pin their financial hopes and dreams to is coming, even if white people have to be dragged kicking and screaming there. Jack in the Box, a company that has a menu similar to McDonald’s, is seeing slumping sales.

Worse, patrons to this franchise seem to be displaying behavior that other fast food restaurants continually deal with on a daily basis. The manners, mores and etiquette on display at fast food restaurants offer one who pays attention an honest glimpse of what demographic changes mean:

It was once a sporty, bright yellow Ford Mustang, but on Monday morning, it looked like a crumpled, mangled mess of metal. The doors torn off, the top crushed in -- it was barely recognizable as a car, after tumbling through the air and landing in the parking lot of an auto repair shop off Beltway 8 North.

Harris County Sheriff's investigators say a man, whose name was not immediately released, allegedly carjacked two women at gunpoint while they were in a Jack in the Box drive-thru lane on Mesa Drive. The yellow Mustang belonged to one of the women.

"They were confronted by a male with a pistol," said Sgt. Monty Neighbors. That was at 2:30 a.m. Monday. Investigators found that pistol hours later in the parking lot of the auto repair shop.

The suspect, now in critical condition at Ben Taub General Hospital, was on the ground near the gun, badly hurt after losing control of the Mustang, flying through the air, and landing on a concrete curb while the Mustang bounced over the tops of several parked cars.

Yes, fast food is for Black people, but it is an avenue that apparently leads to white people emulating the dietary choices of Black people without reservation and with much infatuation. However, marketers have long been after the elusive Black people market when it comes to fast food:

There are far more ads for fast food and snacks on black-oriented TV than on channels with more general programming, researchers report in a provocative study that suggests a link to high obesity rates in black children.

The results come from a study that lasted just one week in the summer. Commercials on Black Entertainment Television, the nation’s first black-targeted cable channel, were compared with ads during afternoon and evening shows on the WB network and Disney Channel.

Of the nearly 1,100 ads, more than half were for fast food and drinks, such as sodas.

About 66 percent of the fast-food ads were on BET, compared with 34 percent on WB and none on Disney. For drinks, 82 percent were on BET, 11 percent on WB and 6 percent on Disney; and for snacks, 60 percent were on BET, none on WB and 40 percent on Disney.
An incredible study entitled Fast Food, Race/Ethnicity and Income: A Geographic Analysis, can be found here, but it confirms that these type of restaurants have always catered to minorities as a way to make incredible financial returns on the investment in the franchise to owner.

It seems Chick-Fil-A is one of the few companies left that refuses to follow this industry-wide practice of catering to Black people in its marketing strategy. A trip into a Chick-Fil-A offers a view of an America that runs counter to the one that virtually every other fast food restaurant presents, as the company mandates good manners in all its employees.

Smiling faces greet the customer
, a welcome departure from the usual menacing and unfriendly scowl that other fast food restaurant employees routinely display. Scholarship programs and incentives into one day starting a franchise encourage high school students to work at Chick-Fil-A and foster a sense of community within the restaurant's employees and customers that Chicken Hut in Tulsa would be wise to replicate.

Chick-Fil-A is the one company that runs counter to the trends that every other fast food company practices, as they openly utilize Pre-Obama America mores and traditions as the basis for the companies business model, as opposed to McDonald's which looks toward a pluralistic future hoping in vain that customers wallets continue to expand at the same pace that their waistlines do.

And there you have it. On one side, Chick-Fil-A stands firm, shuttering its doors on Sunday. On the other, fast food restaurants file lock-step behind McDonald's in paying homage to Black Run America by utilizing the 365 Black marketing techniques into their own marketing models.

You can either go kicking and screaming into the future, or decide to frequent Chick-Fil-A when making a fast food visit. The choice is yours, but Stuff Black People Don't Like will always eat more chicken, as Chick-Fil-A is a company that Black people look upon with suspect eyes. Though they might riot over free chicken sandwiches offered by the company, Black people will never understand why Chick-Fil-A doesn't go 365 Black as every other fast food restaurant has across America.

Regardless, you will be dragged to the future. Though we have heard Whole Foods is a place Black people are rare to visit....





Tuesday, May 4, 2010

What if the Tea Party was an All-Black Affair?


What if the Tea Party was majority Black, instead of overwhelmingly white? CNN asked this question during an intense debate on one of the 24/7 news channels increasingly unwatched and irrelevant shows.

Tea Party people still don’t understand: The ideas they espouse aren’t universal and they obviously don’t transcend racial barriers.

Any movement that is frequented by a majority of white people will be automatically pegged as racist in its intent. The dreaded N-word, NASCAR, has long been the butt of numerous jokes regarding the monochromatic fan base of the sport.

Limited government and low taxation are foundational myths of the Tea Party belief structure and these run counter to the manner in which Black Run America (BRA) is governed.

Indeed, someone must pay for social programs and if the Tea Party movement had their ideas implemented then programs that help maintain BRA would be sorely under-funded.

Sadly, what is lost to those who even pose the question of a fictional “Black Tea Party” is that anti-racism is accepted as the tool to control unpopular thought in America. The Tea Party people fear being called racist and run from any unpopular discourse that might label them as such, despite the righteous indignation of Disingenuous White Liberals who know – axiomatically – that the Tea Party participants are inherently racist.

It is an interesting thought experiment though: What would happen if the Tea Party participants were Black? How would the media depict this movement?

Perhaps, they would cover the Tea Party with the same zeal they cover Flash Mobs, a uniquely Black activity that usually results in major property damage wherever they occur?

Here is the ultimate question: Who stands to lose the most if the Tea Party people succeed? If limited government, fiscal responsibilities and the rollback of government intrusion into Americans lives happened tomorrow, who would benefit?

How many government programs that benefit Black people would be cut immediately, as the taxes collected and money allocated for these programs ended?

If the Tea Party were Black, you can be assured that no media talking-head would dare insinuate that the participants were racist as Black people exercising their right to demonstrate collectively is never, ever construed as racist, but merely an outgrowth of positive community feedback.

Anytime a Tea Party activist is interviewed by the media, they immediately are on the defensive from accusatory questions of the racist nature of their organization. This is never the case of majority Black endeavors, which are treated with the utmost respect. Indeed, CNN ran a glowing story entitled “Black in America” which never at hinted at the intrinsic prejudicial elements within that feature.

Does anyone really believe CNN would put together a feature entitled “White in America” that asked penetrating and probing questions about the future for whites in America?

No. If the Tea Party is to survive and become relevant in an increasingly tribal America (fragmenting by the day) then they must become numb the term “racist”. That term is the nullifies any arguement, for know matter how well-argued or factual a case may be against something if it is labeled racist then that characterization sticks. That is ultimate hate fact.

You can’t wash it off with soap and then present it to the public again with a smiling Black face (like Lloyd Marcus) and expect people to embrace your movement with open arms.

The elite of this nation have declared war on the Tea Party movement in America for one reason: they represent a challenge to Black Run America, unlike any entity before. And if BRA goes, so goes Disingenuous White Liberals. The latter has wedded itself to the former and the symbiotic relationship will wither away if the Tea Party would only deflect the criticisms of their devout enemies.

Remember, if the Tea Party people got their way then no programs that help out Black people and minorities would be funded through taxes. Redistribution of wealth would end.

The Tea Party is still a disjointed, splintered group of disgruntled white people afraid to rally around the only banner they secretly share: the love of Pre-Obama America.

When they do, Black Run America is finished.

The Tea Party is not Black, nor will it ever be and there is an obvious reason for this: the policies Tea Party participants espouse are not universal. They are particular to a distinct people who refuse to admit that their ancestors brought forth these ideals to the land mass that became the United States.



Thursday, April 1, 2010

365 Black at McDonald's for a Filet-O-Fish


McDonald's efforts to go 365 Black has brought out some unusual customers to carry out the desires of this major franchise, as nationwide Black people are engaging in behavior that continually is one-upping the previous 365 Black episode at the fast food giant (consult this entry to learn about 365 Black).


The Filet-O-Fish is so tasty, one Black patron of the McDonald's drive-thru in New York deemed it worthy for a potential charge of assault on their record to acquire one:

McDonald's might need to enlist its Big Mouth Billy Bass Singing Fish, made famous in its TV ads, to "bring back" that fish one impatient customer took at its restaurant in South Brunswick, N.J.

Police said the customer crawled out of his car and into the drive thru window to get his fish sandwich, after slapping the McDonald's employee in the face.

"After he slaps him, he takes his food," said Ryan.

Perhaps suggesting how hungry the suspect was, Ryan said he then threatened the employee by telling him "I'll be waiting for you when you get off work."

The police report said the suspect "then walked out of the store with his fish filet sandwich," went to his car, still parked in the drive thru lane and left.

However, he never came back for the employee, leaving McDonald's and Bill Bass to wonder if the suspect had ever seen or heard the words to its TV ad "Give me back that Filet-O-Fish, Give me that fish."

"His Filet-O-Fish was taking too long at 4:30 in the morning," said South Brunswick Police Detective Sergeant James Ryan to NBCNewYork.

According to Ryan, the customer yelled at the employee and pushed him against the counter.

365 Black is a marvel marketing practice that McDonald's has implemented and it has yielded incredible results.

We at SBPDL expect to see many more stories of this type of behavior at the restaurant and until then, we'll just grab a Filet-O-Fish.

For many more stories that help paint the picture of the 365 Black world we live, click here for another SBPDL entry on McDonald's.






Sunday, March 7, 2010

#854. Dying People Impeding Fried Chicken Consumption


Running out of fried chicken is one thing. Running out of Chicken McNugget's at McDonald's is another. Being denied food at a restaurant that purports to be 365 Black is yet another grave nuisance. A finite supply of chicken wings is frowned upon as well.

Kentucky Fried Chicken promising free grilled chicken and reneging on that promise is an insult to Black people that nearly caused nationwide riots.

But Stuff Black People Don't Like finds dying people getting in the way of a Chicken Hut meal a greater tragedy than those mentioned above and one that must be calmly stepped over to avoid the cumbersome task of removing the dead body and receiving the tasty chicken:
Tulsa Police say out of numerous potential witnesses, only one person had any information to offer in a shooting overnight Sunday at the Chicken Hut restaurant, 1500 E. Apache.

The shooting victim, 27-year-old Valentino Verner, later died of his wounds at a Tulsa hospital.

Restaurant patrons even shoved past emergency workers, stepping over the victim to get their food.

Tulsa Police, firefighters and ambulance personnel responded to a call of shots fired at the restaurant at about 3 a.m.

They say when they arrived at the Chicken Hut, they found Verner lying on the ground in front of the restaurant's pick-up window.

He had been shot multiple times, according to Tulsa Police Sergeant Mike Eckert.

They had a difficult time getting through the crowd to provide aid to the victim, and no one was trying to help the injured man, Eckert said. People were instead stepping over Verner to get to their food orders.

Eckert said customers even shoved past emergency personnel as they went to the take out window.

After questioning the crowd, they found only one person – a relative of the victim - who had any information about the shooting. That man could only say the suspect was a man in a blue jacket with a hood.

"Exactly one person chose to call 911 to advise us of the shooting," Eckert said. He added that there were more than 100 people in the parking lot when emergency personnel arrived.

"Nobody wants to talk to us. No one wants to give us any information," he said.

Black people don't like snitches. Worse, Black people don't like dying people impeding their quest for chicken at Chicken Hut. Again, if these were isolated incidents without precedence, SBPDL would be hard pressed to find commonality between these fits of chicken induced hysteria.

They are not. Whether it is Popeye's running out of fried chicken, McDonald's customers deciding to exhibit 365 Black behavior at said franchise locations across the nation or KFC running out of grilled chicken, Black people find the urge to eat copious amounts of unhealthy poultry a goal no dying individual can keep them from attaining. All of these incidents have occurred in geographically diverse locations, which only further substantiate the stance taken here at SBPDL.

Kitty Genovese was a story of a dying woman whose screams for help went unheeded by scores of people who heard her plead for help. Valentino Verner's story has but one major correlation with Genovese's story: no one offered a hand of help to ensure that persons survival.

In the case of Genovese, the threat of having the mugger who repeatedly returned to stab her was enough to deter heroic intervention. In the case of Verner, the appeal of the intoxicating aroma of fried chicken was enough to ensure that no Black person denied themselves the indulgence of consuming Chicken Hut's value meal.

Stuff Black People Don't Like includes dying people impeding fried chicken consumption, for Black people will yield to no outside temptation once the notion of eating delicious chicken has entered their cerebral cortex. Even when there is no fried chicken left. Even when a dying man in the way of the line to get chicken at the Chicken Hut.

Let's hope to God that no dying bodies ever end up at Chicken Bone Beach in Pensacola.

A link to Youtube and the story can be found here.